Here for every step of your fitness journey!
Welcome to Optimize You Athletics
Unlock Your Full Potential—Mentally and Physically
At Optimize You Athletics, I believe that true performance comes from the perfect balance of mental strength and physical training. Whether you’re an athlete striving to reach your peak or someone looking to build confidence, strength, and resilience, you’ve come to the right place.
I’m Hailey Westmoreland, the founder of Optimize You Athletics, and I’m here to help you optimize every aspect of your fitness journey. From mental performance coaching to personalized strength training and online coaching, my mission is to guide you toward your goals with a holistic approach that nurtures both mind and body.
Why Choose Optimize You Athletics?
Personalized Coaching
Every program is tailored specifically to you. We’ll develop a plan based on your goals, challenges, and strengths.
Supportive Environment
This is a space where you can grow and thrive. Whether you’re looking for mental focus, physical strength, or both, I’ll be with you every step of the way.
Expert Guidance
With a National Strength and Conditioning Association-Personal Training Certification, Bachelors in Psychology, M.S in Sport and Exercise Psychology in progress, and now years of hands on experience working with athletes and exercisers, I provide science backed methods and interventions depending on your specific goals, challenges, and strengths. I have a great list of resources, as well as referral sources for situations that may be out of my scope.
Every goal starts with a dream.
Maybe you want to elevate your athletic performance. Maybe you’re ready to turn your passion for fitness into real, sustainable progress. Or maybe you're looking to build the strength, skills, and the mental skillset it takes to reach your OPTIMAL. No matter where you're starting from…how you train, and how you support your growth, makes all the difference.
“Hailey has made me feel like I can be myself again. With age I lost a lot of what I could do without pain or a hard time breathing. In just a few months I felt like I had new legs and I feel younger as we continue on, I have less pain and my breathing is doing better.”
In-person Client- Marge
“I have only been working with Hailey for a short time but before we even started training she was always giving me advice and helping me out. I feel like I can tell her anything without judgment, she always answers any questions I have, and she's always there and willing to talk. I have never once felt uncomfortable or unheard around her. And I love the fact that she focuses on all areas of fitness rather than just one. She's not just a trainer, she's a friend to everyone. Its been an amazing experience”
Online Coaching Client- Taylor
Hailey is wonderful! She is supportive, motivating and very patient! Her knowledge regarding exercise and the body is invaluable!
In-person + Online Hybrid Client- Jen